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New eBook Available: Measuring the Impact and ROI of Leadership Training

One of the biggest challenges leadership, learning, and talent development professionals face when they propose a new training and development program is convincing senior executives of the positive financial impact of the proposed initiative. Without a compelling presentation from L&D managers, it is easy for executive leaders to dismiss a new proposal as being too disruptive, too expensive, or too time consuming.

Measuring the Impact and ROI of Leadership Training, a new ebook just published by The Ken Blanchard Companies, shows how training and development professionals can calculate an estimated return on a proposed training initiative by looking at the bottom-line impact of better leadership in three areas: employee retention, customer satisfaction, and employee productivity. Utilizing Blanchard’s ROI methodology, readers will be able to demonstrate that leadership development programs produce a return on investment of at least 8:1 after program participants adopt new skills.

More discoveries from the ebook:

  • Better leadership practices reduce voluntary turnover by up to 32 percent.
  • Better leadership practices improve customer satisfaction scores by up to three percentage points—the equivalent of 1 percent of annual sales. That equals $1 million in increased revenue for companies with $100 million in sales.
  • The largest benefit of better leadership skills is improved employee productivity. Citing a case study with a large financial service firm, the ebook identifies that better leadership practices can generate productivity improvement of between 5 and 12 percent. When calculated as a percentage of annual payroll using the same $100 million dollar company, that’s an amount equal to at least $2 million per year!

According to the new ebook, leadership training generates a large return on investment because of the multiplier effect. When organizations train one manager, it creates an improved work environment for seven or more individual contributors who report to that manager.

Leadership, learning, and talent development professionals who want to learn more about calculating the impact of their proposed training initiatives can download the on-demand ebook from The Ken Blanchard Companies for free! Use this link: Measuring the Impact and ROI of Leadership Training.

About the Author

David Witt is a Program Director for Blanchard®. He is an award-winning researcher and host of the companies’ monthly webinar series. David has also authored or coauthored articles in Fast Company, Human Resource Development Review, Chief Learning Officer and US Business Review.

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